雪佛兰与曼联联动

2019年07月

上海 上海国际客运港

项目现场

2019曼联夏日亚洲行活动中，我们和雪佛兰合作在上海标志性“天际线”前打造了世界最大的人形雪佛兰logo。

We worked with Chevrolet on Manchester United’s 2019 Summer Tour of Asia to create the world’s largest Chevrolet human logo in front of the iconic Shanghai skyline.

曼联球星卢卡库、内曼尼亚-马蒂奇、安吉尔-戈麦斯和卢克-肖，以及600多名曼联球迷俱乐部的成员和雪佛兰车主，在曼联对阵托特纳姆热刺的上海比赛前加入了这场热浪中。

Manchester United stars Romelu Lukaku, Nemanja Matic, Angel Gomes and Luke Shaw were joined by over 600 enthusiastic Manchester United fan club members and Chevrolet car owners ahead of Manchester United’s game versus Tottenham Hotspur in Shanghai.

我们创建了一个雪佛兰球迷区，这里有足球技能比赛，有与球员见面和打招呼的机会。粉丝们有机会和他们最喜爱的球员一起自拍，一起唱队歌“荣耀曼联”。在唱歌的过程中，球星们给数百件球衣签了名。

We created a Chevrolet fan zone with soccer skill competitions, the chance to meet and greet the players. Fans had the opportunity to take selfies with their favourite player and sang the team anthem ‘Glory Glory Man United’ together with hundreds of shirts signed in the process.

在上海38度的酷暑中，队员们乘坐雪佛兰汽车抵达现场。一到现场，立即被欢呼着的疯狂的粉丝们团团围住。在活动结束前，四名球星还与雪佛兰赞助的中国电子竞技引领者IG队伍交换了队服。

The players arrived in Chevrolet cars and were immediately welcomed by cheering super fans in the 38-degree Shanghai summer heat. Before the event ended, the star players exchanged shirts with China’s leading E-Sports team "IG", who were sponsored by Chevrolet.

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原文链接为： https://mp.weixin.qq.com/s/ez7uwctOBJJBqZbJyWFCnw

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