GOOGLE - YOUTUBE BRANDCAST 2017

项目品牌: google

项目行业: 互联网

项目日期: 2017-10-05 17:00 2017-10-05 22:00

项目地点: 巴黎

项目名称: GOOGLE - YOUTUBE BRANDCAST 2017


GOOGLE - YOUTUBE BRANDCAST 2017

2017年10月05日

法国 巴黎

2017年10月5日,Google法国的关键活动的第四节YouTube Brandcast 在法国巴黎举行。活动聚焦了所有YouTube 生态系统专业的重大事件,旨在庆祝多彩创意和内容丰富的视频平台。

Last week (Oct 5th), the 4th edition of YouTube Brandcast, the key event of the year for Google France, took place at the Grande Halle de La Villette in Paris. A major event for all YouTube ecosystem professionals, it was the occasion to celebrate the creativity and the wealth of the contents available on the video platform.


今年,有1700多位嘉宾出席了此次活动,包括来自法国顶级播音的领导和市场总监,以及最有影响力的媒体机构。

This year, more than 1700 guests attended the event including lead Managers and Marketing Directors from French top announcers and also the most influential media agencies.

AUDITOIRE 巴黎团队全权负责设计、 制作和管理,为Brandcast YouTube创造了一系列基于光影的动态布景。

Entirely designed and produced by AUDITOIRE Paris, the Brandcast YouTube developed a dynamic scenography based on light shows.




活动亮点/The program highlights:

► 2017年趋势预测,由Google法国经理 Sébastien Missoffe 先生进行的年度总结 / Presentation of the last 2017 trends, year overview by Sébastien Missoffe Director GoogleFrance;

► 由著名的You Tube创造者介绍的创新实践 / New practices with famous YouTube Creators (Hugo Decrypte, Lucile Woodward, Dianna Cowern);

► 令人瞠目结舌的艺术表演 / Incredible artist performances (Hiplet, Longboard dancing);

► 大品牌 Lacoste 的证词(全球首席营销官Sandrine Conseiller)/ Testimony of the big brand Lacoste (Sandrine Conseiller, Global CMO).


法国宇航员 Thomas Pesquet也上台正式开通了他自己的YouTube 频道。

Thomas Pesquet, the French astronaut, was also on stage as a special guest to announce the opening of his own YouTube channel.

活动后期,Brandcast的嘉宾体验了地下宇宙的奥妙,并有机会身临其境地感受了从亚洲穿梭到美国,途经意大利和法国的旅行,真是美到窒息!

During the after-show, Brandcast guests experienced an underground Universe and had the opportunity to get a taste of traveling from Asia to the USA crossing Italy and France.


同时,嘉宾还有机会欣赏各种不间断的表演、参与互动活动、自由拍照以及做游戏等等。整个活动的两大核心思想就是交流与乐趣 !

To entertain the guests, various shows such as a duo Piu Piu and Supa DJs, special artistic shows (Voguing dancers, Roller dancing girls), interactive activities with “Mr. Dinosaur and Miss Astronaut”. The two key ideas behind the event were Networking & Fun!


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图片及视频来自 Auditoire 微信公众号及品牌公开信息,出处见网络

原文链接为:https://mp.weixin.qq.com/s/aAuI0EUJCUYndqL0gAacYA

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