She's Mercedes 沙龙 成都

项目品牌: Mercedes-Benz 梅赛德斯-奔驰

项目行业: 汽车及制造

项目日期: 2017-08-13 17:00 2017-08-16 22:00

项目地点: 成都 尼依格罗酒店、古迹广场

项目名称: She's Mercedes 沙龙 成都


遇见知己,更看见自己

The Space of Inspiration

She's Mercedes 沙龙 成都

2017年08月13日-2017年08月16日

成都 尼依格罗酒店、古迹广场

项目预热-微博


项目现场


She’s Mercedes 灵感空间

She’女性作为一股不可忽视的力量,一直不懈地推动着世界的发展,成为时代潮流中的“弄潮儿”。基于对新时代女性的尊敬和景仰,梅赛德斯-奔驰在2015年打造了She’s Mercedes这一专属女性社区。期望来自不同领域的杰出女性,能够在这里遇见志同道合的知己,通过沙龙会谈进行和社交晚宴交流与沟通,突破自我,共同成长,实现更高的人生价值。

“She’s Mercedes”, the initiative launched by Mercedes-Benz in 2015, is a platform dedicated to inspiring, connecting and empowering women to unleash their best.

今年,AUDITOIRE团队再次与梅赛德斯-奔驰联合推出一系列的社交、聚会、线上互动等活动,旨在让更多的女性实现自我追求。

After the success of the 2016 campaign, also this year, AUDITOIRE China worked together with Mercedes-Benz to create a new series of gathering events focused on women.

今年8月13日至16日,She’s Mercedes 首次来到成都,让中国西部地区的先锋女性也有机会融入这一汇聚力量、启发灵感的女性社区,并亲身感受She’s Mercedes所推崇的女性精神。

The first gathering event took place in Chengdu from 13th to 16th August.

开幕式 Opening Ceremony

8月13日 @ 成都尼依格罗酒店 - Niccolo Hotel Chengdu



8月13日,She’s Mercedes开启新的旅程,沙龙会谈来到四川成都,为不甘平庸的女性带来了一场欢乐的下午茶和令人耳目一新的“灵感空间”展出。在这里,“她”邂逅了更多优秀的女性,她们成为知己,分享自己的领悟,并肩前行。

The opening ceremony, in the form of an elegant afternoon tea, unfolded a complete and integrated experience, encouraging guests to share, discuss, and learn from each other’s experiences in a friendly way.

在杰出女性云集的开幕式上,陈碧舸、杨芳和吴小莉进行了分享,交流自身的经验,传达了优秀女性应该具备的生活态度。

Three famous inspirational women, Bonnie Chen, Yang Fang and Sally Wu, shared their experiences and their views on what it means to be a woman in today’s society.

陈碧舸 / Bonnie Chen

星星兔子和爱慈善活动发起人、国际超模

Popular Chinese supermodel on the international runways. Bonnie is also the sponsor of the charity association 'Stars and Rabbit Love' for the care of children with autism

陈碧舸认为,她的每一次行义卖善举,都是对自己内心的洗礼,现在,慈善之于她,仿佛吃饭喝水一般平常,又和她的生活紧密相连。

At the event, she shared her experience as an international model, as well as her involvement in charity activities.

杨芳 / Yang Fang

独立设计师品牌by FANG创始人

One of China's leading fashion designers. She established her own brand, by FANG, in 2013

杨芳坚信,在这个快节奏、快时尚的时代,设计师的责任不但是设计服装,更在于用自己的设计告诉人们,经典是可以传承的,是几年以后依旧惊艳的衣服。

At the event, she shared her experience in the fashion industry including the difficulties she encountered in elaborating her own design concept, as well as her values and promises to be a successful international female designer.

吴小莉 / Sally Wu

香港凤凰卫视资讯台副台长、兼主接人

Hong Kong's Phoenix InfoNews’ deputy director and chief news anchor

吴小莉分享了工作之余和家人相处的意义——女性的卓越要多一份柔韧。吴小莉认为,女性最美之处在于,她们能让自己和自己所爱的人同时焕发美丽的光彩。

At the event, she shared her many years of experience in journalism and her views on what it means to be a woman in today’s society.


我们还组织了一些现场互动活动,例如佩戴由知名时装设计师张小姐设计的DIY 定制项链,并在现场拍照留念。

We also provided some interactive activities such as DIY customized choker necklace led by Miss Zhang, fashion designer of Zhuang Xian Design Studio, and also a portrait photo shooting.


She’s Mercedes “灵感空间” Exhibition

8月13日- 16日 @ 成都 IFS 古迹广场 Chengdu IFS Antiquity Plaza



8月13至8月16日,位于IFS古迹广场的She’s Mercedes“遇见知己,更看见自己”灵感空间展览向公众开放。 灵感空间共包含五大区域,分别展示了杨芳的时尚美学观点、吴小莉对于女性力量的探讨、陈碧舸的慈善观点、奔驰的产品体验区以及me café休闲区。在这,人人都可以来了解彼此的想法,体验奔驰产品,与知己交流经验,互相探讨。

Held at the newest and most popular business & shopping space in Chengdu, the exhibition recreated the perfect place for a woman to find herself. She’s Mercedes “The Space of Inspiration” was divided into 5 functional areas, each one providing an entertaining, interactive and inspirational activities giving the opportunity to the guests to meet and exchange experiences.


与会者在休闲空间内体验奔驰产品,休息交流,经验共享,结识知己。/ A dedicated gathering space to connect and exchange ideas, share experiences and learn from one another.

吴小莉的书籍展示空间,让与会者懂得阅读是获得知识、视野的一种渠道,对她本人而言则意味着幸福。/ Books help to forget for a while the cares and anxieties of daily life. Money cannot buy peace of mind. Power cannot heal our sorrows. Books can, when all other fail. Area hosted by Sally Wu.


受陈碧舸帮助的儿童油画作品、以及“星星兔子和爱”的卡通兔子玩偶,陈碧舸发起“星星兔子和爱”公益慈善事业,旨在帮助孤独症儿童。/ Corner dedicated to charity actions for autistic children (Stars and Rabbit Love Charity Association). Exhibition of some drawings done by the children from the association. Area hosted by Bonnie Chen, Charity Ambassador.



杨芳与梅赛德斯-奔驰联手打造女性时尚空间,她用时装传递当代女性不追随、自定义的真我态度。/ Clothing is entirely a reflection of who we are, through the choice of shapes, colors and accessories. Area hosted by Fang Yang, exhibiting pieces of clothing she designed also for celebrities.



She’s Mercedes不断邂逅优秀的女性,定期举办社交晚宴、沙龙会谈,让各领域的卓越女性有机会因此结缘,通过沟通交流与学习,实现自身的不断突破。也构建了让每一位女性朋友与梅赛德斯-奔驰成为知己的平台,让每一位“她”都能够更细致地了解梅赛德斯-奔驰。

She’s Mercedes希望能成为女性朋友的知己,用独特的女性视角,为每一位会员带来了前所未有的体验。同大家一起,坚持自我,在追逐梦想的道路上不断前行。

She’s Mercedes will continue to create spaces and unforgettable experiences dedicated to women in order to keep supporting the female world and give them more opportunities to be confident and inspire them through their life-paths.

-end-

图片及视频来自 Auditoire 微信公众号及品牌公开信息,出处见网络

原文链接为:https://mp.weixin.qq.com/s/Ul9MS79UT07LeRzUnQaodg


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