Museum of the Bible – Gutenberg Gates

圣经博物馆-古腾堡·盖茨

The Challenge  挑战

The Museum of the Bible wanted to celebrate and promote the opening of their new Washington DC museum with an an eye catching experience activation.

圣经博物馆想通过一个吸引眼球的活动来庆祝和宣传他们在华盛顿特区的新博物馆的开幕。  

The Solution   解决方案

An exact replica of the Gutenberg Gates was constructed with 40ft. bronze doors that displayed the first 80 lines of Genesis in Latin. These gates traveled to five cities across the countries: Los Angeles, Nashville, Oklahoma City, New York and Washington D.C.

Guests were able to follow the journey of this spectacular build by following @museumofBible on social media.

The five activations garnered localized attention and reached over 3 million impressions.

一个精确的古腾堡盖茨复制品建造了40英尺。青铜门展示了拉丁文创世纪的前80行。这些盖茨游历了五个国家的城市:洛杉矶、纳什维尔、俄克拉荷马城、纽约和华盛顿特区  

客人们可以通过在社交媒体上关注@museumofBible来跟随这座壮观建筑的旅程。  

这五个活动获得了当地的关注，印象超过了300万。  

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图片来自网络及品牌公开信息，出处见品牌 

原文链接：https://gdxstudios.com/portfolio-posts/museum-of-the-bible-gutenberg-gates/