The New Golf 新章启程

项目品牌: 一汽-大众

项目行业: 汽车及制造

项目日期: 2025-08-18 10:00 2025-08-18 22:00

项目地点: 首尔

项目名称: The New Golf 新章启程


The New Golf 新章启程

2025年08月18日

首尔


当"Living Legend"的炽热标语点亮首尔的16米巨幕,我们与Volkswagen Korea共同开启The New Golf的进化新章。这场12小时无缝衔接的盛宴,从深度品鉴、荣耀颁奖到沉浸体验,SMS GROUP以三重奏的形式重新诠释行业标杆。

When the blazing “Living Legend” tagline lit up the 16-meter mega screen in Seoul, we joined forces with Volkswagen Korea to launch a new chapter in the evolution of The New Golf. This 12-hour nonstop showcase unfolded like a symphonic trilogy—media deep dives, a celebratory dealer awards ceremony, and immersive experiences for KOLs—redefining the benchmark for automotive events.


讲者演说与实车长廊登场的秒针级同步,齿轮般流转的获奖者动线,十多路信号的分流魔法,3小时空间变形与十辆古董车城市调度,SMS GROUP团队精准串联多个跨领域的专业资源,实现了从空间转换到精准内容的无缝衔接。这场活动的每一帧精彩,都是我们对「协作力」的极致执行。

With second-perfect timing between keynote speeches and the debut of the vehicle corridor, award recipient movements flowing like precision gears, ten signal sources seamlessly switched, a full spatial transformation completed in just three hours, and vintage cars maneuvered across city roads—SMS GROUP orchestrated a flawless fusion of departments and cross-disciplinary expertise. From spatial transitions to content precision, every captivating moment was a testament to our mastery in collaborative execution.


-end-

图片及内容来自网络及品牌公开信息,出处见网络

更多信息:https://mp.weixin.qq.com/s/VNvrq4QtxC4rOCGyrgyrQw

x 0