URBAN MATTERS BY MINI – “城市最迷人”

项目品牌: MINI

项目行业: 汽车及制造

项目日期: 2017-10-27 10:00 2017-11-07 22:00

项目地点: 上海 新天地太平湖公园

项目名称: URBAN MATTERS BY MINI – “城市最迷人”


URBAN MATTERS BY MINI – 城市最迷人

2017年10月27日-2017年11月07日

上海 新天地太平湖公园

项目传播 - 微博





项目信息


我们非常荣幸地宣布,我们将联手MINI共同举办“2017 URBAN MATTERS BY MINI – 城市最迷人”展览。此次活动旨在邀请大家一起深入探讨都市生活的未来。该展览位于上海新天地太平湖公园,开放日期为2017年10月27日到11月7日,早上10点到晚上10点。

We are very excited to announce our collaboration with MINI as the leading event agency for “URBAN MATTERS BY MINI” Exhibition. A unique event that invites urban citizens to reflect on the future of urban mobility. It will be open to the public from 27th Oct to 7th Nov from 10 am to 10 pm at Shanghai Xintiandi Taipinghu Park.

移步URBAN MATTERS官网,发现更多都市灵感。

Please click on “Read More” at the bottom of this page to find out more on URBAN MATTERS bottom of this page to find out more on URBAN MATTERS official web page.

一个启发未来都市生活灵感的展览

AN EXHIBITION TO INSPIRE YOU ABOUT THE FUTURE URBAN LIFE

自诞生以来,MINI只有一个简单的目标:为更精彩的都市生活,提供有创造力的解决方案。 今年,MINI发起了一个全新媒体平台:URBAN MATTERS. 邀请深耕于各行各业的创造力阶层,一起发掘、创造、实现,以设计为驱动的都市解决方案,用设计的力量,改造城市未来。都市,是一个完全由人类创造的地方,却也是大家公认的“不完全适合人类居住”的地方。

Since day one, MINI works to overcome urban challenges with intelligence and creativity and cleverly answers contemporary questions with the overall aim to brighten urban lives. This year, MINI launched URBAN MATTERS, a new creative platform intended to discover, create and implement urban solutions to transform the city’s future.

该展览包括: /The exhibition features:

1 MINI STORY

带你了解MINI的过去、现在以及未来。

A journey through MINI’s past, present, and future. A journey through creativity, design and sharing solutions.

2 MINI FASHION

MINI FASHION 相信敢于张扬自我,脱颖而出的人。

MINI FASHION believes in those who aren’t afraid to stand out, in those who choose their own path.

BEYOND NATIVE 超越原生文化:

在MINI URBAN MATTERS的邀请下Andrea Jiapei Li, Wang Fengchen 和Moto Guo三位设计师,用艺术与时尚的语言,传达出印刻在他们心灵中的原生文化。

3 designers, Andrea Jiapei Li, Wang Fengchen and Moto Guo, will communicate the native cultures that have been etched into their souls, by using the language of art and fashion.

3 MINI LIVING

BIG LIFE. SMALL FOOTPRINT. 有限资源,无限生活。

MINI LIVING is a translation of MINI’s key principle, the creative use of space, into new solutions for urban habitats.

URBAN NEST 城市蜂巢:

200 sqm 的URBAN NEST装置艺术,按照1:1的比例搭建了一个年轻人能力所能承担又非常好玩儿的“URBAN NEST”公寓。

Based on a 3 x 3 m module, the Urban Nest is designed as a spatial framework offering a flexible future of urban living based on a small personal footprint and a collaborative lifestyle.

4 CREATIVE SPACE

畅游设计界探索新领域的家园,感受多变创意的空间。

MINI is an emotional design company believing that good design can tip the scales towards a more humane world.

A/D/O 有意义的设计不能孤立地发生:

A/D/O 由MINI创办,作为设计界探索新领域的家园。本次活动将由Open Structure所设计的模块化结构中举行,于活动期间举办格式讲座与研讨会,意在发起各种创新实践。

A/D/O was founded by MINI as part of the company’s own design practice and continued exploration of innovations that improve urban life. As an exploration of the future of work, A/D/O has brought to this exhibition 4 projects from around the globe that touch on developing trends in labor and production.

5 URBAN X

借助设计、技术和信念建设更美好的城市。

URBAN-X is built by MINI and Urban Us to advocate for new companies who share MINI’s view on business innovation, with technology and design on equal footing.

INNOVATION ACCELERATOR 创业孵化器:

打开新思路,见证由MINI助力的新兴公司为解决都市生活中的挑战而带来的各种改变。

In this area, companies have a unique opportunity for daily access to their end consumer, including the possibility to showcase their work, and to participate in a daily public program.


-end-

图片及视频来自 Auditoire 微信公众号及品牌公开信息,出处见网络

原文链接为:https://mp.weixin.qq.com/s/NX98SpzDAb4DgUHA08_b1w

x 1