VOGUE Business「未来生活方式学院」限时体验空间

2026年08月07日-2026年08月09日

上海 FUFU Villa

项目现场

VOGUE Business携手兰蔻、耐克、京东健康落地上海东湖路的「未来生活方式学院」限时空间，是立足长寿经济趋势打造的前沿产业实验项目，跳出传统快闪售卖逻辑，重新定义新时代高质量长寿生活方式，具备行业趋势引领与大众理念普及的双重意义。

项目依托独栋洋房原生建筑肌理，采用简约自然的学院风制作体系，以原木、清水水泥与通透玻璃为核心材质，搭配低饱和外立面与层次绿植造景，弱化商业氛围、强化学术松弛质感。场内科学划分论坛厅、五大主题实验室、产品陈列区与户外打卡区，各空间依据品牌调性定制专属色彩与光影装置，形成差异化、沉浸式的分区体验。活动周期融合专业趋势论坛、行业圆桌对话、报告发布与大众互动体验，兼顾产业深度输出与轻量化用户参与。

访客可体验多维度健康项目、领取品牌礼遇，高颜值洋房场景适配社交传播逻辑。本次限时活动依托媒体行业影响力，完成跨界内容共创，借助用户UGC扩散实现产业趋势科普、品牌场景种草与未来健康生活理念的全域传播，构建专业内容与大众营销双向赋能的创新范式。

The limited-time "Future Lifestyle Academy" experience space launched by VOGUE Business in cooperation with Lancôme, Nike and JD Health explores innovative lifestyle trends under the longevity economy, serving as a pioneering industry experimental project that transcends traditional pop-up retail logic.

Settled in an independent villa on Donghu Road, the space adopts a minimalist modern academic style. With original wood, fair-faced concrete and transparent glass as main materials, matched with layered green plants and low-saturation tone design, it creates a relaxing and academic atmosphere without excessive commercial sense. Five themed laboratories with customized color and light systems provide immersive experiences covering skin health, sports training, dietary fermentation, emotional healing and digital health.

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