一些介绍

有很多活动公司，他们的工作内容很简单，从以下的公司简述和项目说明中，可以看出任何时期都会有新的公司出现，以下就是有代表的几个公司：

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XPERIENCE COMMUNICATIONS

Key growth areas include the automotive EV segment, as well as an increasing presence in the technology, energy and service sectors. At the BayHaven Food & Wine Festival Homecoming Gala, a gathering of Black chefs from around the U.S., produced a glamorous experience for Sysco that included corsages and boutonnieres made of fresh herbs for all attendees, personalized aprons, two immersive photo booths and a post-event soiree for chefs and sponsors.

主要增长领域包括汽车电动汽车领域，以及技术、能源和服务领域的不断增长。在 BayHaven 美食美酒节返校节晚宴上，来自美国各地的黑人厨师齐聚一堂，为 Sysco 打造了一场迷人的体验，其中包括为所有与会者提供由新鲜香草制成的胸花和胸花、个性化围裙、两个沉浸式照相亭和一个后置摄像头。厨师和赞助商的活动晚会。（谷歌翻译，不做润色）

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X-FCTR

“Ideas that inspire action” is the rallying cry at X-FCTR, which differentiates itself with, among offerings, a bespoke, scaled retail activation model. An example: For Target’s holiday campaign, delivered simple, joyful experiences focused on F&B, tech, toys, beauty, décor and sampling in a scalable format that reached 582 stores. Shoppers drank hot chocolate with their choice of toppings, personalized ornaments, made holiday photo cards, helped decorate a gingerbread house and discovered the latest holiday beauty tips. Very merry.

“激发行动的想法”是 X-FCTR 的战斗口号，该公司凭借定制的、规模化的零售激活模式在产品中脱颖而出。举个例子：塔吉特 (Target) 的假日活动以可扩展的形式为 582 家商店提供了专注于餐饮、科技、玩具、美容、装饰和样品的简单、快乐的体验。购物者喝着热巧克力和他们选择的配料、个性化装饰品、制作节日照片卡、帮助装饰姜饼屋并发现最新的节日美容秘诀。非常快乐。（谷歌翻译，不做润色）

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TRADEMARK EVENTS

Combining delightfully cheesy ’80s TV vibes and Latin flair for a budget-friendly sales meeting dubbed “Miami Zeiss” (for its longtime optics technology client Zeiss) is a good introduction to Trademark’s psyche. Leveraged nearly 30 years’ worth of relationship-building with venues around the globe to launch SiteSelect, a venue selection service that gives clients “access to premier locations they may otherwise miss.” And its deep roots in filmmaking net top-tier storytelling and content production. For Webflow Conf, created a demo area and community showcase.

一场名为“迈阿密蔡司”（针对其长期光学技术客户蔡司）的预算友好型销售会议将令人愉快的 80 年代电视氛围和拉丁风情结合在一起，很好地介绍了 Trademark 的精神。利用近 30 年与全球场馆建立的关系，推出了 SiteSelect，这是一项场馆选择服务，让客户“能够访问他们可能会错过的优质地点”。其在电影制作网络顶级故事讲述和内容制作方面有着深厚的根基。为 Webflow Conf 创建了演示区和社区展示区。（谷歌翻译，不做润色）

一些介绍

有些是“所谓的大牌”，有些是“所谓的大公司”，以下就是有代表的几个公司：

GDX STUDIOS

What began in 2008 as strictly outdoor advertising and rebranded in 2020 as a one-stop shop for experiential, is now reaping the rewards in industry recognition and client wins. Investment in p.r. is also paying off in media coverage, like the 30-plus pieces in top-tier pubs for its immersive “Quantum Leap” drive-through experience and, on a more serious note, Day of Unity campaign in support of Ukraine, which garnered 757 million impressions. More than 300 sunflowers were placed on display in NYC.

SPARKS

This global experiential partner is everywhere—b-to-b events, proprietary events, press unveils, consumer pop-ups, activations and, up next, sports. Has the chops to design and produce state-of-the-art global programs that deliver measurable impact. Core capabilities include strategy, creative, fabrication, management and measurement. An in-house digital team ensures interactive tech is incorporated into all engagements. At Art Basel Miami, created a basketball court for Michelob ULTRA. (Acquired by Freeman in August.)

JACK MORTON

In a year of growth, Jack Morton increased its business by 30 percent overall, added more than 50 new clients, appointed new global co-presidents and opened a new location in Riyadh, Saudi Arabia. Launched Vivi, a diversity-driven practice to focus on creating experiences for women of color; Jack 39, a dedicated sponsorship consulting practice for brands; and Brand Acts Incubator to sell proactive, purpose-driven ideas. Developed the Cadillac ELECTRIQ Theater, a 360-degree immersive, multimedia experience for marquee sponsorship events.

FREEMAN

Created the agency news of the year with the announcement it was buying global agency Sparks—a deal that will literally advance Freeman’s growth in experiential by years. With an eye on the corporate market, the duo complements Freeman’s longstanding expertise in events and exhibits. The move follows Freeman’s acquisition of Impact Point Group earlier this year, which bolsters its event advisory services and strengthens recent investments in creative talent and content development and production. Stay tuned.

IMAGINATION

New managing directors in New York and Detroit and creative and strategy team hires mean continued innovation and outstanding service as this global powerhouse builds efficiencies and strives to be nimble. Client diversification is expected to drive revenue growth through 2023, while the agency itself is driving behavior change—12,000 people signed up and minted an NFT at its FIFA World Cup activation for Visa, proving the brand is much more than a credit card. Crafted a multi-touchpoint campaign to build excitement for the Ford F-150 Lightning.

GEORGE P. JOHNSON

With 80 industry awards just in 2022, new verticals and clients such as ADM, Supernal and Snowflake, to name a few, its scale and reach are virtually unmatchable. There’s that new office in the Middle East, its recent acquisition of German-based The Sane Company, a new Experience Technology practice for unified brand experiences, thought leadership focused on AI and strategy, and a founding partnership in Cal Poly State U’s Experience Lab. Yep, that’s big. For Call of Duty, crafted an experience that brought 200 livestreamers and content creators together.

仅 2022 年就获得了 80 个行业奖项，新的垂直行业和客户（例如 ADM、Supernal 和 Snowflake 等）的规模和覆盖范围几乎是无与伦比的。中东的新办事处、最近收购的德国 The Sane 公司、统一品牌体验的新体验技术实践、专注于人工智能和战略的思想领导力，以及加州理工州立大学体验实验室的创始合作伙伴关系。是的，那很大。为《使命召唤》打造了将 200 名直播主播和内容创作者聚集在一起的体验。（谷歌翻译，不做润色）

几句总结

现场俱乐部将会在2023年底制作中国的活动代理商手册 EVENT AGENCY LIST，如EVENTMARKETER 的 TOP 100 IT LIST 一样

做这件事情的目的
对于品牌而言，为采购及品牌部门提供代理商信息
对于代理商而言，更好的了解行业和同行公司
对于从业者而言，可以更好的了解行业找到工作

活动代理商手册 EVENT AGENCY LIST 希望有你

希望你可以让公司填好表单，联系我

https://hj66po7vrx.feishu.cn/share/base/form/shrcn69YX2FzAKX4eJzNshm3aLh （复制后可以填写）

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