Xuperman x Laurent Perbos - L’art du乒乓快闪

2026年05月01日-2026年05月10日

上海 HAI550

项目预告

项目传播

项目现场

2026年，由奥运冠军许昕创立的运动时尚品牌Xuperman携手法国先锋艺术家Laurent Perbos，于上海打造「乒乓的艺术（L'art du 乒乓）」沉浸式美学空间，标志着国球文化首次以当代艺术语言完成跨界转译。项目以中法文化对话为内核，将乒乓从竞技符号升华为可步入的生活方式艺术场域。

空间设计以高饱和撞色——蓝、粉、黄——碰撞极简几何线条，构建兼具法式先锋与东方活力的视觉场域。核心装置《乒乓管道》以彩色透明管道串联乒乓元素，光影流动间营造梦幻未来感；《拼图》则以可互动重组的几何色块，趣味解构乒乓运动节奏，将静态观赏转化为动态共创。限定胶囊系列展区以「球搭子」「对战小人」等幽默图案松弛呈现品牌「始于乒乓，不止乒乓」的理念；互动体验区通过迷你乒乓挑战、热转印DIY定制与艺术打卡墙，完成从观展到参与的体验闭环。

此次快闪不仅是运动员IP商业化的创新实践，更是中国原创运动品牌如何以艺术策展打破圈层壁垒、将传统文化符号转化为全球通用视觉语言的标杆范本。

In 2026, Xuperman—the sport-lifestyle brand founded by Olympic champion Xu Xin—collaborated with French avant-garde artist Laurent Perbos to unveil "L'art du Ping-Pong," an immersive aesthetic space in Shanghai, marking the first contemporary artistic translation of China's national sport. Anchored on Sino-French cultural dialogue, the activation elevated table tennis from competitive symbol to walkable lifestyle art.

The spatial design employs high-saturation color clashes—blue, pink, and yellow—against minimalist geometric lines, constructing a visual realm blending French avant-garde with Eastern vitality. The centerpiece installation "Ping-Pong Pipeline" uses colored transparent tubes interwoven with table tennis elements, creating a dreamy futuristic flow of light and shadow; "Puzzle" invites visitors to interactively reassemble geometric blocks, playfully deconstructing the sport's rhythmic dynamics. A limited capsule collection zone presents humorous motifs like "ball buddies" and "match figures," embodying the brand ethos "starts with ping-pong, goes beyond ping-pong," while the interactive zone completes the journey from observation to participation through mini table tennis challenges, heat-transfer DIY customization, and art backdrops.

Beyond athlete-IP commercialization, this activation serves as a benchmark for how Chinese original sportswear brands can break circle barriers through art curation, transforming traditional cultural symbols into globally legible visual language.

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