On September 7, 2013, the classic fashion IP VOGUE FNO (Fashion’s Night Out) grandly landed at Beijing Yintai Center. As a city-level trendy carnival ceremony, the event gathered numerous celebrities, stars and fashion icons, becoming a landmark activity leading urban fashion trends and boosting the development of domestic high-end fashion consumption. Fully designed and produced by APAX, the entire venue adopts a delicate pink tone as the core visual atmosphere, breaking the elegant and serious styling of traditional fashion events and creating a youthful, modern and passionate night party atmosphere. In terms of spatial layout and on-site production, the project integrates carnival entertainment programs, hot limited-edition commodities display and trendy party scenes in the high-end commercial space. With rich spatial layers and diverse scene settings, it perfectly presents fashionable crowds and high-energy party experiences, building an all-round immersive trendy social venue. The event transforms a single fashion exhibition into a comprehensive fashion carnival that integrates viewing, experience and social interaction. It innovates the expression form of urban fashion activities, fully interprets the modern and trendy aesthetic attitude of contemporary urban fashion, further enhances the influence of the VOGUE FNO IP in China, and injects lasting trendy vitality into Beijing’s high-end commercial fashion ecology.